The ecommerce content space is loud, and most of it is written by people who were never in the room. We only share what we've seen for ourselves.
Our newsletter Microdose shares insider info from our clients, backed up by our data. We're not bringing you reverse-engineered writeups. Just actual, in-the-room learning to help you run better experiments and better marketing.
What you'll get
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1
The reasoning and logic clients used to improve acquisition and retention, and pinpoint the North Star metric they really needed.
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2
Lesser-known promotional strategy nuggets: the work that needed to happen first, the proof points, the pivots.
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3
A look into building a SaaS-enabled agency, a place where brands get insights AND recs from our people and our OS ORCA.
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4
Case studies sharing actual movement: like raising AOV while maintaining bROAS, reaching new consumers, and scaling the right creative across platforms.
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5
The occasional hot take from our team, or just something that's energizing us. Not necessarily marketing, just what's on our minds.